While surfing at the Library of Congress website, I came across images of the Cascade Theatre in Redding from 1940.
FSA /8c32000/8c322008c32225a.tif
This available .TIF image is remarkably high resolution for an online photo.
I wondered what it would look like zoomed in. Please do click below to enlarge.
Bikes and their riders going to the movies in Redding in 1940
Hey, remember when you could ride your bike to the movies, and leave it unlocked out front?
I don’t. But evidently, such a scene existed. Lined up to see “Jungle Book” and “Blondies Blessed Event.” (which you can now watch on YouTube)
Closer in yet, a young woman looks right at you. You are a phantom from the future. Click to enlarge.
Evidently Redding folk once dressed somewhat more formally to go to the movies.
It looks like a windy day in Redding, that day in 1940.
The winds of change. Hang on to your hat.
Back then, moviegoers paid a “Defense Tax.”
10% Defense Tax for General Admission. 16% for you Students.
Zooming in. The work of Redding Signs.
Redding Signs.
Coincidentally, another “Jungle Book” remake is currently playing in a Redding theater. Seen below here in 2016 at the Cinemark Movies 14, across town from the Cascade.
Movie admission prices have gone up a bit since 1940.
A discount for seniors now, instead of students. But at least your “Defense Tax” is built in.
